Jeffrey Gitomer is a dear personal friend, has been a great mentor to me and even wrote the forward in my book, Brain Tattoos: Creating Unique Brands That Stick in Your Customers’ Minds. Needless to say, I’m a big fan of his latest book.

Jeffrey Gitomer’s Little Teal Book of Trust: How to Earn It, Grow It, and Keep It to Become a Trusted Advisor in Sales, Business and Life (Jeffrey Gitomer’s Little Books)

Over the past 16 years, Jeffrey has established himself a one of the most widely read sales authors of all time. His books have appeared on bestseller lists more than 750 times, and his LITTLE BOOK SERIES™ has sold over three million copies worldwide. In 1998, Jeffrey took a leadership position and wrote Customer Satisfaction is Worthless, Customer Loyalty is Priceless when the rest of the world was stuck on satisfaction. More than 500,000 worldwide copies later, turns out he was ahead of the curve, and right on the money. Ten years later he is again making a statement. The next decade will be defined by TRUST.

Buy the book now, click the link in the text above, or the image below.